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    <title>Artipot: Business &gt; Marketing and Advertising &gt; Direct Mail Articles</title>
    <link>http://www.artipot.com/dir/business/marketing-and-advertising/direct-mail/</link>
    <description>Latest Direct Mail articles from Artipot - your one-stop resource for free articles.</description>
    <item>
      <title>Leaflet Delivery Makes Sense For Your Business (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/440489/leaflet-delivery-makes-sense-for-your-business.htm</link>
      <description>A look at how, despite the continued growth of online marketing, leaflet delivery is still as effective as ever.</description>
      <pubDate>Wed, 16 Sep 2009 12:55:39 +0000</pubDate>
      <guid>http://www.artipot.com/articles/440489/leaflet-delivery-makes-sense-for-your-business.htm</guid>
    </item>
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      <title>5 Common Direct Marketing Mailing List Mistakes (Ray Subs)</title>
      <link>http://www.artipot.com/articles/421679/5-common-direct-marketing-mailing-list-mistakes.htm</link>
      <description>Whether you consider yourself in direct marketing or a complete novice, there are some common mistakes that are made when it comes to mailing lists.</description>
      <pubDate>Wed, 26 Aug 2009 03:10:30 +0000</pubDate>
      <guid>http://www.artipot.com/articles/421679/5-common-direct-marketing-mailing-list-mistakes.htm</guid>
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      <title>The Basics of Direct Mail for Selling Houses, Part 2 (Matthew Stone)</title>
      <link>http://www.artipot.com/articles/417306/the-basics-of-direct-mail-for-selling-houses-part-2.htm</link>
      <description>We'll look at how important personalization is and how you can go the extra mile to win over clients that you might not otherwise.</description>
      <pubDate>Thu, 20 Aug 2009 07:32:37 +0000</pubDate>
      <guid>http://www.artipot.com/articles/417306/the-basics-of-direct-mail-for-selling-houses-part-2.htm</guid>
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      <title>Increase Your Referrals, Increase Your Marketing Results With This Little Twist (Alan Boyer)</title>
      <link>http://www.artipot.com/articles/416834/increase-your-referrals-increase-your-marketing-results-with-this-little-twist.htm</link>
      <description>Watch your referrals and marketing results explode by trying something just slightly different. Turn your marketing results into warm referrals.</description>
      <pubDate>Wed, 19 Aug 2009 19:34:51 +0000</pubDate>
      <guid>http://www.artipot.com/articles/416834/increase-your-referrals-increase-your-marketing-results-with-this-little-twist.htm</guid>
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      <title>The Basics of Direct Mail for Selling Houses, Part 1 (Matthew Stone)</title>
      <link>http://www.artipot.com/articles/416373/the-basics-of-direct-mail-for-selling-houses-part-1.htm</link>
      <description>There is no doubt that direct mail is one of the most effective ways to advertise your home wholesaling business. Direct mail is used by everyone from political candidates to carpet cleaning companies to reach the maximum amount of people for the least amount of money.</description>
      <pubDate>Wed, 19 Aug 2009 07:23:54 +0000</pubDate>
      <guid>http://www.artipot.com/articles/416373/the-basics-of-direct-mail-for-selling-houses-part-1.htm</guid>
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      <title>Leaflet Distribution Is As Effective As Ever (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/416050/leaflet-distribution-is-as-effective-as-ever.htm</link>
      <description>A look at direct marketing - in particular leaflet distribution - and its relevancy in the digital age.</description>
      <pubDate>Tue, 18 Aug 2009 21:24:31 +0000</pubDate>
      <guid>http://www.artipot.com/articles/416050/leaflet-distribution-is-as-effective-as-ever.htm</guid>
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      <title>How A Direct Marketing Firm Can Stretch Your Advertising Budget (Wendy Moyer)</title>
      <link>http://www.artipot.com/articles/411924/how-a-direct-marketing-firm-can-stretch-your-advertising-budget.htm</link>
      <description>Are your media and advertising budgets being squeezed? Are you facing an uphill battle because your shriveling budget has to work so much harder to produce even better results than you've been getting? If so, you need to read this article.</description>
      <pubDate>Thu, 13 Aug 2009 00:27:45 +0000</pubDate>
      <guid>http://www.artipot.com/articles/411924/how-a-direct-marketing-firm-can-stretch-your-advertising-budget.htm</guid>
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      <title>4 Powerful Direct Marketing Techniques That Can Make Your Response Rate Soar (Wendy Moyer)</title>
      <link>http://www.artipot.com/articles/398159/4-powerful-direct-marketing-techniques-that-can-make-your-response-rate-soar.htm</link>
      <description>If you're involved in direct marketing your goal, undoubtedly, is to get as many people to respond to your offer as possible. There are four powerful direct marketing techniques that have stood the test of time and will raise these response rates.</description>
      <pubDate>Mon, 27 Jul 2009 13:33:56 +0000</pubDate>
      <guid>http://www.artipot.com/articles/398159/4-powerful-direct-marketing-techniques-that-can-make-your-response-rate-soar.htm</guid>
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      <title>Direct Marketing Firms - A Brief History (Wendy Moyer)</title>
      <link>http://www.artipot.com/articles/398148/direct-marketing-firms-a-brief-history.htm</link>
      <description>The history of direct marketing can be traced back to the mid 15th century, shortly after Gutenberg invented movable type and the printing press. Then, within a very brief amount of time, the first trade catalogs appeared from printer/publishers.</description>
      <pubDate>Mon, 27 Jul 2009 13:25:29 +0000</pubDate>
      <guid>http://www.artipot.com/articles/398148/direct-marketing-firms-a-brief-history.htm</guid>
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      <title>Making Flyer Distribution Work For You (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/392125/making-flyer-distribution-work-for-you.htm</link>
      <description>A look at the effectiveness of Flyer Distribution despite digital technology seemingly taking over.</description>
      <pubDate>Sat, 18 Jul 2009 13:22:13 +0000</pubDate>
      <guid>http://www.artipot.com/articles/392125/making-flyer-distribution-work-for-you.htm</guid>
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      <title>Door To Door Marketing - Bucking The Trend In The Digital Age (Anna Stenning)</title>
      <link>http://www.artipot.com/articles/377908/door-to-door-marketing-bucking-the-trend-in-the-digital-age.htm</link>
      <description>This article discusses the pros and cons of modern advertising methods compared to traditional methods such as door to door marketing.</description>
      <pubDate>Fri, 26 Jun 2009 15:02:07 +0000</pubDate>
      <guid>http://www.artipot.com/articles/377908/door-to-door-marketing-bucking-the-trend-in-the-digital-age.htm</guid>
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      <title>Door To Door Marketing Vs Viral Campaigns (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/371918/door-to-door-marketing-vs-viral-campaigns.htm</link>
      <description>This article provides a brief guide to the pros and cons of traditional door to door marketing methods and the modern viral advertising campaign.</description>
      <pubDate>Tue, 16 Jun 2009 16:51:32 +0000</pubDate>
      <guid>http://www.artipot.com/articles/371918/door-to-door-marketing-vs-viral-campaigns.htm</guid>
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      <title>Trailblazing Business Strategies thru Postcard Mailing (Katie Marcus)</title>
      <link>http://www.artipot.com/articles/371099/trailblazing-business-strategies-thru-postcard-mailing.htm</link>
      <description>Postcard printing is not usually the major marketing strategy that most businesses use. Modern multi-media gadgets usually prevail over it.</description>
      <pubDate>Mon, 15 Jun 2009 14:07:44 +0000</pubDate>
      <guid>http://www.artipot.com/articles/371099/trailblazing-business-strategies-thru-postcard-mailing.htm</guid>
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      <title>Sample Business Sales Letters That Get Read (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/367784/sample-business-sales-letters-that-get-read.htm</link>
      <description>This sample business letter is modeled after one of the most successful sales letter templates of all time.</description>
      <pubDate>Tue, 09 Jun 2009 18:37:09 +0000</pubDate>
      <guid>http://www.artipot.com/articles/367784/sample-business-sales-letters-that-get-read.htm</guid>
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      <title>Example Of A Sales Letter Or Email When A Prospect Gets A New Job (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/367266/example-of-a-sales-letter-or-email-when-a-prospect-gets-a-new-job.htm</link>
      <description>This sales letter and email template is one I send when I read that a prospect has been promoted or accepted a new job.</description>
      <pubDate>Tue, 09 Jun 2009 02:19:06 +0000</pubDate>
      <guid>http://www.artipot.com/articles/367266/example-of-a-sales-letter-or-email-when-a-prospect-gets-a-new-job.htm</guid>
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      <title>Writing Sales Emails That Get You More New Clients (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/365214/writing-sales-emails-that-get-you-more-new-clients.htm</link>
      <description>The key to writing great sales letters and emails is to first put yourself in the shoes of your reader. If you remember no other point, it's crucial that you keep in mind that "it's all about the reader."</description>
      <pubDate>Thu, 04 Jun 2009 20:08:42 +0000</pubDate>
      <guid>http://www.artipot.com/articles/365214/writing-sales-emails-that-get-you-more-new-clients.htm</guid>
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      <title>This Tool Guarantees That Your Sales Letters Get Read (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/362985/this-tool-guarantees-that-your-sales-letters-get-read.htm</link>
      <description>How to use psychological copy connectors to get your entire sales letter read and motivate people to take action.</description>
      <pubDate>Mon, 01 Jun 2009 21:48:48 +0000</pubDate>
      <guid>http://www.artipot.com/articles/362985/this-tool-guarantees-that-your-sales-letters-get-read.htm</guid>
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      <title>How To Make Your Flyer Distribution Campaign A Success (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/360340/how-to-make-your-flyer-distribution-campaign-a-success.htm</link>
      <description>This article provides advice on ensuring that your flyer distribution campaign is successful, saving your business time and money.</description>
      <pubDate>Thu, 28 May 2009 22:09:37 +0000</pubDate>
      <guid>http://www.artipot.com/articles/360340/how-to-make-your-flyer-distribution-campaign-a-success.htm</guid>
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      <title>Leaflet Delivery - Bucking The Internet Marketing Trend (Thomas Pretty)</title>
      <link>http://www.artipot.com/articles/354376/leaflet-delivery-bucking-the-internet-marketing-trend.htm</link>
      <description>The internet has transformed many industries, particular marketing, yet direct marketing such as leaflet delivery is still extremely effective. This article tells you exactly why that is.</description>
      <pubDate>Thu, 21 May 2009 03:35:17 +0000</pubDate>
      <guid>http://www.artipot.com/articles/354376/leaflet-delivery-bucking-the-internet-marketing-trend.htm</guid>
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      <title>What Makes A Sales Letter Great? (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/353580/what-makes-a-sales-letter-great.htm</link>
      <description>Why do some sales letters get read and acted on while others get pitched in the trash? Here are some tricks you can use to get your next sales letter or marketing email opened and read.</description>
      <pubDate>Tue, 19 May 2009 22:44:34 +0000</pubDate>
      <guid>http://www.artipot.com/articles/353580/what-makes-a-sales-letter-great.htm</guid>
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      <title>How To Use Hypnotic Closes In Your Sales Letters &amp; Marketing Emails (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/349275/how-to-use-hypnotic-closes-in-your-sales-letters-marketing-emails.htm</link>
      <description>The key to any good sales letter or marketing email is to get readers to do what you want them to do. One very effective method is to use hypnotic closes as a powerful psychological tool.</description>
      <pubDate>Wed, 13 May 2009 17:01:40 +0000</pubDate>
      <guid>http://www.artipot.com/articles/349275/how-to-use-hypnotic-closes-in-your-sales-letters-marketing-emails.htm</guid>
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      <title>Mailing List Brokers Provide Clean, Current And Targeted Marketing Lists (Clint Jhonson)</title>
      <link>http://www.artipot.com/articles/348590/mailing-list-brokers-provide-clean-current-and-targeted-marketing-lists.htm</link>
      <description>Mailing lists brokers are information salesmen for today's marketing campaigns. When you purchase email lists from these brokers, you can be sure that your email marketing campaign will get off on the right foot. It gives you a chance to get many new clients at a time when many companies are cutting back on advertising.</description>
      <pubDate>Tue, 12 May 2009 20:16:39 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348590/mailing-list-brokers-provide-clean-current-and-targeted-marketing-lists.htm</guid>
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      <title>Features Of A Good Mailing List Company (Jhoana Cooper)</title>
      <link>http://www.artipot.com/articles/348588/features-of-a-good-mailing-list-company.htm</link>
      <description>For any direct marketing campaign, a mailing list is very essential. In today's times, with the advent of the Internet and consequent popularity of the electronic mail, an emailing list becomes even more significant.</description>
      <pubDate>Tue, 12 May 2009 20:14:29 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348588/features-of-a-good-mailing-list-company.htm</guid>
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      <title>Make Your Mailing Lists Work For You With Three Easy Strategies (Jhoana Cooper)</title>
      <link>http://www.artipot.com/articles/348586/make-your-mailing-lists-work-for-you-with-three-easy-strategies.htm</link>
      <description>Whether you use business mailing lists or consumer mailing lists, you need to make sure that you use them the proper way. These mailing lists can help you pinpoint your target clientele as well as help you pull together your sales presentation. Making sure that the prospects on your business or consumer mailing lists are properly exposed to your sales presentation is...</description>
      <pubDate>Tue, 12 May 2009 20:14:05 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348586/make-your-mailing-lists-work-for-you-with-three-easy-strategies.htm</guid>
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      <title>Get An Exclusive Mail List From A Reputable Mailing List Company (Jhoana Cooper)</title>
      <link>http://www.artipot.com/articles/348585/get-an-exclusive-mail-list-from-a-reputable-mailing-list-company.htm</link>
      <description>Having access to a reputable mailing list company is requirement of a successful marketing strategy. For a successful E-mail marketing strategy, you must get in touch with Email list brokers who maintain an extensive database of prospective consumers and business houses who may become a customer.</description>
      <pubDate>Tue, 12 May 2009 20:12:46 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348585/get-an-exclusive-mail-list-from-a-reputable-mailing-list-company.htm</guid>
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      <title>Using Your Consumer Mailing Lists Effectively (Jhoana Cooper)</title>
      <link>http://www.artipot.com/articles/348581/using-your-consumer-mailing-lists-effectively.htm</link>
      <description>It doesn't matter if you are using business mailing lists or consumer mailing lists to help promote you business. Neither will help you if they are not used effectively and kept in a timely manner. Both business and consumer mailing lists are valuable resources in that they provide you with clientele that want what you have to offer.</description>
      <pubDate>Tue, 12 May 2009 20:05:48 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348581/using-your-consumer-mailing-lists-effectively.htm</guid>
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      <title>How Business and Consumer Mailing Lists Can Help Your Company (Clint Jhonson)</title>
      <link>http://www.artipot.com/articles/348580/how-business-and-consumer-mailing-lists-can-help-your-company.htm</link>
      <description>Developing a solid base of customers and business prospects is a very difficult process. If you will not implement a specific strategy to reach out to customers, then there is no way that you can improve the performance of your business. One of the best methods that you can use to grow your customer base is direct mail marketing.</description>
      <pubDate>Tue, 12 May 2009 20:05:10 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348580/how-business-and-consumer-mailing-lists-can-help-your-company.htm</guid>
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      <title>Top Reasons Why You Need a Mailing List Company (Clint Jhonson)</title>
      <link>http://www.artipot.com/articles/348563/top-reasons-why-you-need-a-mailing-list-company.htm</link>
      <description>A mailing list can be used for different marketing methods. Your company can utilize a consumer list for direct mail marketing. It can also be very useful if your marketing approach is telemarketing or outbound sales calls. Of course, if you want to utilize electronic communication technologies to reach consumers, an email list would be very handy also. It is very difficult...</description>
      <pubDate>Tue, 12 May 2009 18:58:57 +0000</pubDate>
      <guid>http://www.artipot.com/articles/348563/top-reasons-why-you-need-a-mailing-list-company.htm</guid>
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      <title>Mind-Ninja Psychology For Writing Sales Letters &amp; Marketing Emails (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/347730/mind-ninja-psychology-for-writing-sales-letters-marketing-emails.htm</link>
      <description>How to use psychology in your sales letter copy to motivate readers to do what you want. Great advanced mind-Ninja techniques for email marketing.</description>
      <pubDate>Tue, 12 May 2009 04:04:56 +0000</pubDate>
      <guid>http://www.artipot.com/articles/347730/mind-ninja-psychology-for-writing-sales-letters-marketing-emails.htm</guid>
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      <title>The Truth About The Length Of Marketing Emails (Mark Satterfield)</title>
      <link>http://www.artipot.com/articles/347336/the-truth-about-the-length-of-marketing-emails.htm</link>
      <description>How long should your sales &amp; marketing emails be? This article explains the pros and cons of long vs short emails.</description>
      <pubDate>Mon, 11 May 2009 20:48:12 +0000</pubDate>
      <guid>http://www.artipot.com/articles/347336/the-truth-about-the-length-of-marketing-emails.htm</guid>
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