http://www.artipot.com/authors/779/mark-kimathi/ Latest articles by Mark Kimathi from Artipot - your one-stop resource for free articles. http://www.artipot.com/articles/319007/why-target-profiling-is-more-effective.htm To create a homogenous market that convert highly for a particular product you need to profile your target market. Thu, 02 Apr 2009 07:18:11 +0000 http://www.artipot.com/articles/319007/why-target-profiling-is-more-effective.htm http://www.artipot.com/articles/313541/why-web-2-0-marketing-is-important.htm The internet churns out new frontiers every so often. One which is now becoming main stream is Web 2.0 marketing. Thu, 26 Mar 2009 07:11:06 +0000 http://www.artipot.com/articles/313541/why-web-2-0-marketing-is-important.htm http://www.artipot.com/articles/307647/the-myth-of-overwhelming-competition.htm There are three myths of internet marketing illusions according to Russel Wright a detailed in his report Market Domination. Thu, 19 Mar 2009 07:10:27 +0000 http://www.artipot.com/articles/307647/the-myth-of-overwhelming-competition.htm http://www.artipot.com/articles/302652/accelerated-fragmentation-of-the-internet-market.htm Every one, literally every one can start an internet business from nearly anywhere in the world. There are case studies of 15 year olds making thousands just as there are of 65 year olds. This trend is expected to grow. Thu, 12 Mar 2009 07:55:13 +0000 http://www.artipot.com/articles/302652/accelerated-fragmentation-of-the-internet-market.htm http://www.artipot.com/articles/301814/target-audience-vs-target-profiling.htm Let's consider a significantly different approach of creating a homogenous market (a market interested in the same solution) other than target audience. Wed, 11 Mar 2009 08:20:20 +0000 http://www.artipot.com/articles/301814/target-audience-vs-target-profiling.htm http://www.artipot.com/articles/300924/target-audience-makes-online-marketing-difficult.htm Target audience is a common strategy for identifying a market and designing an appropriate approach to sell this market. Tue, 10 Mar 2009 07:26:08 +0000 http://www.artipot.com/articles/300924/target-audience-makes-online-marketing-difficult.htm http://www.artipot.com/articles/300154/origins-of-social-bookmarking-and-how-websites-benefit.htm Before it was that if you liked a website, you had to save it in to your computer, ofcourse crowding an already cluttered hard drive. Not to mention the nightmare of trying to find a page you bookmarked last month once you had over 100 pages. Mon, 09 Mar 2009 07:26:26 +0000 http://www.artipot.com/articles/300154/origins-of-social-bookmarking-and-how-websites-benefit.htm http://www.artipot.com/articles/299444/social-video-sharing-sites-and-internet-business.htm A famous and world class copywriter is on record saying that, nothing beats a written sales letter. And that he did not believe that video can outperform a written sales copy in converting a prospect into a customer. Sun, 08 Mar 2009 08:24:32 +0000 http://www.artipot.com/articles/299444/social-video-sharing-sites-and-internet-business.htm http://www.artipot.com/articles/298761/how-to-keep-your-social-rankings.htm Social Sites or Web 2.0 properties can be quickly and highly ranked in Search Engines. In a nut shell the reasons revolved around the SEs camping out on these sites as they wait for new content to index. Sat, 07 Mar 2009 08:26:39 +0000 http://www.artipot.com/articles/298761/how-to-keep-your-social-rankings.htm http://www.artipot.com/articles/298017/social-marketing-meets-search-engine-optimization.htm Social Media Marketing (SMM) is simply a means to engage your prospect in a more relational non-official manner while attracting link popularity as you pepper the internet with your site's URL. Fri, 06 Mar 2009 08:36:12 +0000 http://www.artipot.com/articles/298017/social-marketing-meets-search-engine-optimization.htm http://www.artipot.com/articles/297177/benefiting-from-social-network-sites.htm Of all the aspects of Social Media Marketing (SMM), social networking sites or profile sites have attracted the most attention from main stream marketers as they involve huge potential markets that run into tens and even a couple of hundred millions. Thu, 05 Mar 2009 09:06:03 +0000 http://www.artipot.com/articles/297177/benefiting-from-social-network-sites.htm http://www.artipot.com/articles/297175/the-illusions-of-new-ways-to-make-money.htm As a well "plugged in" neteprenuer (read to mean subscribed to many email lists), no month will pass before you get an email in your inbox about a new way to make money online. Thu, 05 Mar 2009 09:02:37 +0000 http://www.artipot.com/articles/297175/the-illusions-of-new-ways-to-make-money.htm http://www.artipot.com/articles/296634/origins-of-news-sites-and-how-websites-benefit.htm Who hasn't heard of Digg? Okay, you probably have not, but you will probably not stay in Social Media Marketing (SMM) for one day without a mention of Digg. Wed, 04 Mar 2009 21:00:38 +0000 http://www.artipot.com/articles/296634/origins-of-news-sites-and-how-websites-benefit.htm http://www.artipot.com/articles/295219/strategies-to-market-the-web-2-0.htm If you have an online business, there is need for a Web 2.0 marketing strategy. The internet now includes a sort of social democracy that is significantly different from the classic Search Engine Marketing. Tue, 03 Mar 2009 08:42:14 +0000 http://www.artipot.com/articles/295219/strategies-to-market-the-web-2-0.htm http://www.artipot.com/articles/294724/two-ingredients-for-exploiting-online-opportunity.htm Imagine book-marking into tens of social book-marking site, updating your profiles in other tens of social networks every so often. Mon, 02 Mar 2009 20:05:27 +0000 http://www.artipot.com/articles/294724/two-ingredients-for-exploiting-online-opportunity.htm http://www.artipot.com/articles/294377/weight-loss-patches-do-they-work.htm In comes weight loss patches that promise weight loss quickly, easily and permanently. Mon, 02 Mar 2009 08:09:35 +0000 http://www.artipot.com/articles/294377/weight-loss-patches-do-they-work.htm http://www.artipot.com/articles/290758/is-herbal-weight-loss-really-safe.htm Add in the Greeks, the Indians, the Romans and the Arabs of the ancient world, and then in the modern world, the practitioners of herbal medicine and you have a field of healing that continues to make an impact on human life. Wed, 25 Feb 2009 08:18:54 +0000 http://www.artipot.com/articles/290758/is-herbal-weight-loss-really-safe.htm http://www.artipot.com/articles/288926/the-illusions-of-perpetual-online-change.htm A shift in paradigm brings to light a whole new reality. Yet interestingly, is that the physical reality barely changed. Sun, 22 Feb 2009 21:30:45 +0000 http://www.artipot.com/articles/288926/the-illusions-of-perpetual-online-change.htm http://www.artipot.com/articles/288795/the-adwords-beginners-hump.htm Unlike other PPCs (Pay Per Click) like Yahoo Search Marketing, bidding in Google,s Adword is not straight forward. Sun, 22 Feb 2009 17:44:01 +0000 http://www.artipot.com/articles/288795/the-adwords-beginners-hump.htm http://www.artipot.com/articles/288787/how-to-market-in-the-new-web.htm Online marketing has metamorphosised within the last decade, it is barely recognizable to the early nineties models of promoting a website. Sun, 22 Feb 2009 17:26:10 +0000 http://www.artipot.com/articles/288787/how-to-market-in-the-new-web.htm http://www.artipot.com/articles/287547/does-hypnosis-work-for-weight-loss.htm Dieting as solution obesity can be effective, but some people find it impossible to stick to their diet. Exercise may also be a proven method in losing weight but it really is not that simple. Fri, 20 Feb 2009 08:17:20 +0000 http://www.artipot.com/articles/287547/does-hypnosis-work-for-weight-loss.htm http://www.artipot.com/articles/286804/the-secret-to-ppc-success.htm Pay per Click costs you money. If that money is not bringing in more money, then you can as well stand on a cliff and throw your money away. Thu, 19 Feb 2009 08:28:01 +0000 http://www.artipot.com/articles/286804/the-secret-to-ppc-success.htm http://www.artipot.com/articles/285130/importance-of-cost-per-conversion.htm The sales and marketing want a budget to bring in business while the CPA wants them to account for everything with receipts, all the way to a bus ticket. Tue, 17 Feb 2009 02:11:27 +0000 http://www.artipot.com/articles/285130/importance-of-cost-per-conversion.htm http://www.artipot.com/articles/281079/are-there-advantages-to-weight-loss-pills.htm Losing weight with weight loss pills poses several pros and cons but for those seeking a fast and painless way to lose weight, diet pills offer more advantages. Tue, 10 Feb 2009 08:49:42 +0000 http://www.artipot.com/articles/281079/are-there-advantages-to-weight-loss-pills.htm http://www.artipot.com/articles/278826/the-5-worst-pay-per-click-mistakes.htm On the customer acquisition end, there are mistakes that reduce and even at times completely decimate profits making a campaign unprofitable. Thu, 05 Feb 2009 08:34:27 +0000 http://www.artipot.com/articles/278826/the-5-worst-pay-per-click-mistakes.htm http://www.artipot.com/articles/276522/why-you-need-to-test-your-adverts.htm In his famous book Scientific Advertising, Claude C. Hopkins notes "The time has come when advertising has in some hands reached the state of a science. Mon, 02 Feb 2009 04:33:47 +0000 http://www.artipot.com/articles/276522/why-you-need-to-test-your-adverts.htm http://www.artipot.com/articles/275767/why-quick-weight-loss-diets-fail.htm Quick Weight Loss diets fail, often because they do not involve a change of habits that put the weight on. Sun, 01 Feb 2009 00:46:20 +0000 http://www.artipot.com/articles/275767/why-quick-weight-loss-diets-fail.htm http://www.artipot.com/articles/272423/what-is-calorie-shifting.htm If you have been studying diets for weight loss, it's possible you have run across the principle of calorie shifting. Sun, 25 Jan 2009 11:24:28 +0000 http://www.artipot.com/articles/272423/what-is-calorie-shifting.htm http://www.artipot.com/articles/272146/what-to-track-in-pay-per-click.htm Individually tracking every keyword list is the secret to the success of a PPC campaign. Sat, 24 Jan 2009 05:48:33 +0000 http://www.artipot.com/articles/272146/what-to-track-in-pay-per-click.htm http://www.artipot.com/articles/269493/how-to-avoid-weight-regain.htm You often hear of yo-yo dieters, the ones that go on a diet and lose a lot of weight only to regain it back in a short amount of time. Tue, 20 Jan 2009 08:43:42 +0000 http://www.artipot.com/articles/269493/how-to-avoid-weight-regain.htm