http://www.artipot.com/authors/4971/joyce-mckee/ Latest articles by Joyce McKee from Artipot - your one-stop resource for free articles. http://www.artipot.com/articles/171564/how-to-use-a-trade-show-to-propel-your-marketing-message.htm There are many audiences that can hear your marketing messages at a trade show. This article describes how to capture their attention so that you can present your product and/or service. Your message can also be broadcasted to those that can not attend, further casting your reach. Tue, 22 Jul 2008 07:56:59 +0000 http://www.artipot.com/articles/171564/how-to-use-a-trade-show-to-propel-your-marketing-message.htm http://www.artipot.com/articles/143245/an-age-old-question-should-we-exhibit.htm Tips on how to decide whether to exhibit at a trade show. When to go and reap the benefits and when to save those marketing dollars. Fri, 30 May 2008 05:07:14 +0000 http://www.artipot.com/articles/143245/an-age-old-question-should-we-exhibit.htm http://www.artipot.com/articles/143236/the-magic-of-face-to-face-is-on-a-trade-show-floor.htm Why it is so powerful to correctly exhibit at trade shows and how to maximize your returns while avoiding costly mistakes. Fri, 30 May 2008 04:53:04 +0000 http://www.artipot.com/articles/143236/the-magic-of-face-to-face-is-on-a-trade-show-floor.htm http://www.artipot.com/articles/123243/short-changing-your-trade-show-roi-by-not-planning.htm How to increase your trade show ROI through simple planning that helps you avoid the most common mistakes exhibitors make. Sun, 13 Apr 2008 05:20:13 +0000 http://www.artipot.com/articles/123243/short-changing-your-trade-show-roi-by-not-planning.htm http://www.artipot.com/articles/100921/how-to-recession-proof-your-business-by-refining-your-marketing-activities.htm Learn why slashing your marketing budget during recessions can be disasterous and how instead you can actually profit during down times with the right strategies. Thu, 28 Feb 2008 11:51:51 +0000 http://www.artipot.com/articles/100921/how-to-recession-proof-your-business-by-refining-your-marketing-activities.htm http://www.artipot.com/articles/100402/is-your-customer-database-lying-to-you.htm How 'dirty' data in your customer database can cost you and simple steps you can take to get the real story. Wed, 27 Feb 2008 15:19:36 +0000 http://www.artipot.com/articles/100402/is-your-customer-database-lying-to-you.htm http://www.artipot.com/articles/100397/the-secret-to-filling-the-prospect-pipeline-in-2008.htm Customer connection is the secret for filling the sales pipeline in 2008. Wed, 27 Feb 2008 15:14:34 +0000 http://www.artipot.com/articles/100397/the-secret-to-filling-the-prospect-pipeline-in-2008.htm http://www.artipot.com/articles/100394/how-to-increase-market-share-in-spite-of-recession-with-trade-shows.htm Why recessions can be an opportunity for savvy marketing and to increase your market share as well as your bottom line. Wed, 27 Feb 2008 15:08:29 +0000 http://www.artipot.com/articles/100394/how-to-increase-market-share-in-spite-of-recession-with-trade-shows.htm http://www.artipot.com/articles/92033/tired-feet-great-memories-and-a-pockets-full-of-leads-from-the-trade-show.htm Thankfully you are back home after the trade show It was a great show and you got the attention your had hoped for Tue, 29 Jan 2008 11:31:28 +0000 http://www.artipot.com/articles/92033/tired-feet-great-memories-and-a-pockets-full-of-leads-from-the-trade-show.htm http://www.artipot.com/articles/90180/whats-in-store-for-trade-show-and-event-industry-in-2008.htm Trade show industry veterans share expert predictions on trends for 2008 to help exibitors and event promoters alike stay ahead of the changes and succeed in the coming year. Wed, 23 Jan 2008 02:52:05 +0000 http://www.artipot.com/articles/90180/whats-in-store-for-trade-show-and-event-industry-in-2008.htm http://www.artipot.com/articles/90173/fixing-the-gap-so-that-you-and-the-customer-wins.htm How REALLY listening to the customer can close the gap between what they expect from your products and services and what your company actually delivers. Wed, 23 Jan 2008 02:47:09 +0000 http://www.artipot.com/articles/90173/fixing-the-gap-so-that-you-and-the-customer-wins.htm