http://www.artipot.com/authors/13548/michael-chris/ Latest articles by Michael Chris from Artipot - your one-stop resource for free articles. http://www.artipot.com/articles/186213/personalized-sales-letters-get-results-increased-response-and-conversion-rates.htm If you have been around Direct Marketing or Internet Marketing for any time at all you have probably already heard how personalizing your sales message can increase your response rates and conversion rates One simple way to personalize your sales message is to use your prospect's name Mon, 18 Aug 2008 14:42:43 +0000 http://www.artipot.com/articles/186213/personalized-sales-letters-get-results-increased-response-and-conversion-rates.htm